Lenox Square Introduces Atlanta's First Diane Von Furstenberg Boutique


Lenox Square, an iconic lifestyle destination located in the heart of Buckhead, will introduce Atlanta’s first Diane Von Furstenberg boutique. The addition of this global luxury brand to the mall’s roster is part of a recently completed multi-phase renovation project, which has created new shopping and dining options, transformed the center’s main entrance and updated the Lenox Fashion Café. Owned by Simon, a leading global real estate company, Lenox Square is already home to an impressive list of stores and retailers, making it one of the largest shopping malls in the Southeast.

Diane von Furstenberg is widely hailed as a top name in the American fashion industry. Founded by the designer in 1972, DFV has gained recognition for its iconic wrap dress and signature prints. In recent years, however, the company has expanded to a collection of ready-to-wear and accessories. Today, it offers customers a quality selection of shoes, handbags, small leather goods, scarves and fine jewelry, as well as luggage, eyewear and home furnishings. DFV will be located on the main mall level of Lenox Square, marking the company’s first retail location in Georgia.

Several relocations are also set to occur as a result of the renovations. Montblanc, creator of writing instruments and other luxury goods, will be moving nearby to the former ALDO store on the main mall level. ALDO, whose assortment of shoes, boots, sandals and accessories is second to none, recently opened their flagship store next to Brahmin on the main mall level. David Yurman, which will soon undergo a full renovation, will temporarily be located in the Neiman Marcus wing.

Across the street, changes are also coming to Phipps Plaza, another premier Atlanta attraction. Recently, the Plaza welcomed Kate Spade and first-to-market brand Johnny Was. Located on the main level near Monarch Court and Starbucks, Johnny Was is a beautiful, feminine and contemporary wardrobe fit for the modern gypsy. The new store houses 1,981 square feet of vintage-inspired pieces in easy-to-care-for fabrics. On the main level, visitors will also find a newly relocated Kate Spade.

For more information, including a map and store listings, visit simon.com.