ATLANTA – Sales and marketing veteran Kevin B. Morrow joins the mRELEVANCE, LLC team as Director of Operations for the Atlanta office. In this newly created role, Morrow will oversee marketing, interactive, public relations and communications to deliver an excellent, unique and rewarding client experience.
“Kevin is very well known in the industry for his knowledge of and experience with not only sales and marketing, but also innovative online sales and marketing strategies. He has a reputation for developing and implementing highly successful programs, and I am incredibly excited to have such talent on our team,” says managing partner Carol Morgan.
In Morrow’s more than 25 years’ experience in sales, marketing and operations, he has worked in direct new home sales for small and custom builders. Additionally, he has developed marketing campaigns and managed sales teams for regional and national builders and developed and implemented operational policies and procedures.
“Kevin is a great addition to our team because he can think like a client,” continues Morgan. “He will help our clients identify goals and create strategies to reach those goals, which ties in perfectly with the Marketing RELEVANCE mission of making all marketing RELEVANT.”
Kevin is an active member of the Sales and Marketing Council of the Greater Atlanta Homebuilders Association, most recently serving on the Board as communications chair and writing several articles for the association’s quarterly publication, Atlanta Building News. He has been featured in industry publications such as the NSMC’s Sales and Marketing Ideas, served as guest editor for the Atlanta edition of the national real estate blog Curbed.com and is one of 13 people on the Huffington Post Twitter list of local celebrities, journalists and other personalities in Atlanta, GA.